Supermarket introduces bicycle trailer

  • Soort:Nieuws Fietsberaad
  • Datum:29-09-2009
Albert Heijn, the Dutch supermarket chain, has introduced the first Albert Heijn bicycle trailer in Apeldoorn. The so-called iShop may be used inside the shop as a shopping cart and can be clipped onto the luggage carrier, once outside.

The trailer has been developed in close co-operation between bicycle manufacturer Gazelle and Albert Heijn. Apeldoorn local authorities support the initiative. Local authorities expect bicycle promotion to increase urban quality and improve access to the (centre of the) city. The experiment will last for six months, until March 1, 2010.

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Supermarket introduces bicycle trailer

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